NZ’s #1 Choice in Grooming Excellence

The Benchmark of Grooming in Aotearoa

"Trying to change the way that men look at grooming and to provide the best possible service with a unique experience. Gents is a cut above"

Lakes Weekly Bulletin

Reuzel Back in Stock – Limited Time Sale

Trusted & Proven.

Tired of wasting money on grooming products that don't work? You're in the right place.

  • Complete grooming solutions – Used daily in premium barbershops worldwide.
  • Your favourites, always in stock – If it’s not on our shelves, we’ll find it for you. Just ask.
  • No more flare-ups – Products selected to work with your skin, not against it.
  • Premium means better value – Less waste, fewer issues, longer-lasting results.

Personal Grooming

We Curate It. You Use It. No Second-Guessing Required. Marked Down & Moving Fast

Barber TRusted Brands we stock

Testimonials

After weeks of camping in New Zealand my hair and beard had become quite disheveled and unkempt to say the least. Luckily, I came across Gents Supply and they took great care of me! Cutthroat Beard balm and Micky Day hair clay are unreal.

Gavin Muscha

Got a haircut and a beard sculpt done by Mackie, he was absolutely awesome. He recommended I use the Anthony moisturiser and face scrub and I have never turned back.

Hunter Mulder

I have been purchasing supermarket products all my life until I found Gents Supply, The quality and range they stock is unmatched. Even picked up a set beard trimers they use in their barbershop!

Luke Fischer

Anthony Skincare for Men

Sharper Look, Healthier Skin


A good shaving and skincare routine isn’t just grooming—it’s self-care. Protect your skin, prevent irritation, and start each day with confidence.

MUHLE Shaving Equipment & Skincare

Baxter of California Award-Winning Hair Care, Skincare, Shaving

Uppercut Deluxe - Premium Pomades, Beard Oil & Hair Styling

Blog Posts