{"product_id":"reuzel-fiber-pomade-firm-hold-low-shine-mens-hair-pomade-copy","title":"Reuzel Clay Matte Pomade","description":"\u003ch2 data-section-id=\"1vcbcu1\" data-start=\"28\" data-end=\"79\" class=\"PDq2pG_selectionAnchorContainer\"\u003eNatural texture. Matte finish. Everyday control.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"81\" data-end=\"377\"\u003eNot every hairstyle needs maximum hold or high shine. Sometimes the best styles are the ones that look effortless. \u003cstrong data-start=\"196\" data-end=\"224\"\u003eReuzel Clay Matte Pomade\u003c\/strong\u003e is designed for exactly that—creating natural texture, definition and flexible control without leaving your hair looking wet or overloaded with product.\u003c\/p\u003e\n\u003cp data-start=\"379\" data-end=\"709\"\u003eWhether you're styling a textured crop, modern quiff, side part or relaxed everyday look, this clay pomade delivers grip where you need it while maintaining a clean matte finish. It enhances your hairstyle without making it obvious you've used a styling product, making it a favourite for men who prefer a more natural appearance.\u003c\/p\u003e\n\u003cp data-start=\"711\" data-end=\"856\"\u003eIf you're chasing volume, separation and a hairstyle that looks better as the day goes on, this is a product worth having on your bathroom shelf.\u003c\/p\u003e\n\u003chr data-start=\"858\" data-end=\"861\"\u003e\n\u003ch2 data-section-id=\"6mdgaj\" data-start=\"863\" data-end=\"884\"\u003eWhy We Recommend It\u003c\/h2\u003e\n\u003cp data-start=\"886\" data-end=\"1036\"\u003eAt Gents Supply, matte styling products are some of the most requested products in the barbershop, and Reuzel Clay Matte Pomade consistently delivers.\u003c\/p\u003e\n\u003cp data-start=\"1038\" data-end=\"1360\"\u003eWhat we like most is its versatility. It gives enough hold to control the hair without making it feel rigid, while the clay-based formula naturally adds thickness and texture. It's especially useful for men who find traditional pomades too shiny or heavy but still want their hairstyle to stay in place throughout the day.\u003c\/p\u003e\n\u003cp data-start=\"1362\" data-end=\"1453\"\u003eIt's an easy product to use, forgiving for beginners and reliable enough for daily styling.\u003c\/p\u003e\n\u003chr data-start=\"1455\" data-end=\"1458\"\u003e\n\u003ch2 data-section-id=\"xt738\" data-start=\"1460\" data-end=\"1479\"\u003eWho It's Best For\u003c\/h2\u003e\n\u003cp data-start=\"1481\" data-end=\"1522\"\u003eReuzel Clay Matte Pomade is ideal if you:\u003c\/p\u003e\n\u003cul data-start=\"1524\" data-end=\"1815\"\u003e\n\u003cli data-section-id=\"t8qc62\" data-start=\"1524\" data-end=\"1556\"\u003ePrefer a natural matte finish.\u003c\/li\u003e\n\u003cli data-section-id=\"xg0zid\" data-start=\"1557\" data-end=\"1589\"\u003eWant texture instead of shine.\u003c\/li\u003e\n\u003cli data-section-id=\"a9vpmo\" data-start=\"1590\" data-end=\"1630\"\u003eHave fine hair and want more fullness.\u003c\/li\u003e\n\u003cli data-section-id=\"3aeuni\" data-start=\"1631\" data-end=\"1688\"\u003eLike hairstyles with movement rather than a rigid hold.\u003c\/li\u003e\n\u003cli data-section-id=\"w1w19w\" data-start=\"1689\" data-end=\"1730\"\u003eWear short to medium-length hairstyles.\u003c\/li\u003e\n\u003cli data-section-id=\"arm7f2\" data-start=\"1731\" data-end=\"1815\"\u003eWant a product that looks subtle enough for work and polished enough for weekends.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1817\" data-end=\"1869\"\u003eSuitable for straight, wavy and slightly curly hair.\u003c\/p\u003e\n\u003chr data-start=\"1871\" data-end=\"1874\"\u003e\n\u003ch2 data-section-id=\"1tazn8y\" data-start=\"1876\" data-end=\"1896\"\u003eWhat You'll Notice\u003c\/h2\u003e\n\u003ch3 data-section-id=\"17lvn9p\" data-start=\"1898\" data-end=\"1922\"\u003eNatural Matte Finish\u003c\/h3\u003e\n\u003cp data-start=\"1924\" data-end=\"2007\"\u003eLeaves hair looking healthy and textured without appearing greasy or overly styled.\u003c\/p\u003e\n\u003ch3 data-section-id=\"pk657g\" data-start=\"2009\" data-end=\"2026\"\u003eFlexible Hold\u003c\/h3\u003e\n\u003cp data-start=\"2028\" data-end=\"2135\"\u003eProvides enough control to keep your hairstyle in place while allowing natural movement throughout the day.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16rf7zt\" data-start=\"2137\" data-end=\"2154\"\u003eAdded Texture\u003c\/h3\u003e\n\u003cp data-start=\"2156\" data-end=\"2239\"\u003eCreates separation and definition, helping hair appear thicker and more structured.\u003c\/p\u003e\n\u003ch3 data-section-id=\"flftzm\" data-start=\"2241\" data-end=\"2261\"\u003eLightweight Feel\u003c\/h3\u003e\n\u003cp data-start=\"2263\" data-end=\"2341\"\u003eThe formula doesn't overload the hair, making it comfortable for everyday use.\u003c\/p\u003e\n\u003ch3 data-section-id=\"uktgm3\" data-start=\"2343\" data-end=\"2368\"\u003eEasy Everyday Styling\u003c\/h3\u003e\n\u003cp data-start=\"2370\" data-end=\"2477\"\u003eSimple to apply, easy to distribute and suitable for both quick morning routines and more detailed styling.\u003c\/p\u003e\n\u003chr data-start=\"2479\" data-end=\"2482\"\u003e\n\u003ch2 data-section-id=\"1czlq6m\" data-start=\"2484\" data-end=\"2496\"\u003eHow To Use\u003c\/h2\u003e\n\u003cp data-start=\"2498\" data-end=\"2598\"\u003eStart with a small amount and warm it thoroughly between your palms until it becomes easy to spread.\u003c\/p\u003e\n\u003cp data-start=\"2600\" data-end=\"2779\"\u003eWork the product evenly through dry hair if you want maximum texture and the strongest matte finish. For a softer, more controlled style, apply to towel-dried hair before shaping.\u003c\/p\u003e\n\u003cp data-start=\"2781\" data-end=\"2887\"\u003eUse your fingers to create natural texture or a comb if you're after a cleaner, more structured hairstyle.\u003c\/p\u003e\n\u003cp data-start=\"2889\" data-end=\"2953\"\u003eBuild gradually until you achieve your desired level of control.\u003c\/p\u003e\n\u003chr data-start=\"2955\" data-end=\"2958\"\u003e\n\u003ch2 data-section-id=\"ir6k20\" data-start=\"2960\" data-end=\"2975\"\u003eBarber's Tips\u003c\/h2\u003e\n\u003cul data-start=\"2977\" data-end=\"3311\"\u003e\n\u003cli data-section-id=\"15mdfyc\" data-start=\"2977\" data-end=\"3034\"\u003eApply to completely dry hair for the strongest texture.\u003c\/li\u003e\n\u003cli data-section-id=\"vqfftl\" data-start=\"3035\" data-end=\"3087\"\u003eBlow-dry your hair first if you want extra volume.\u003c\/li\u003e\n\u003cli data-section-id=\"1pqu0m3\" data-start=\"3088\" data-end=\"3169\"\u003eStart with a small amount—most people use more product than they actually need.\u003c\/li\u003e\n\u003cli data-section-id=\"fn46ig\" data-start=\"3170\" data-end=\"3251\"\u003eFinish with your fingertips rather than a comb for a more relaxed, modern look.\u003c\/li\u003e\n\u003cli data-section-id=\"1d60bg7\" data-start=\"3252\" data-end=\"3311\"\u003ePair with a sea salt spray for maximum lift and movement.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3313\" data-end=\"3316\"\u003e\n\u003ch1 data-section-id=\"kcpdab\" data-start=\"3318\" data-end=\"3339\"\u003eWhy We Stock Reuzel\u003c\/h1\u003e\n\u003cp data-start=\"3341\" data-end=\"3416\"\u003eWe stock products that earn their place through performance, not marketing.\u003c\/p\u003e\n\u003cp data-start=\"3418\" data-end=\"3629\"\u003eReuzel Clay Matte Pomade has become a staple in barbershops around the world because it delivers the finish most modern clients are looking for—natural, textured hair with reliable hold and no unnecessary shine.\u003c\/p\u003e\n\u003cp data-start=\"3631\" data-end=\"3784\"\u003eIt's a styling product we regularly recommend to clients wanting a versatile everyday option that works across a wide range of hair types and hairstyles.\u003c\/p\u003e\n\u003chr data-start=\"3786\" data-end=\"3789\"\u003e\n\u003ch2 data-section-id=\"hkd5a4\" data-start=\"3791\" data-end=\"3819\"\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003ch3 data-section-id=\"fso7qc\" data-start=\"3821\" data-end=\"3894\"\u003eWhat's the difference between a clay pomade and a traditional pomade?\u003c\/h3\u003e\n\u003cp data-start=\"3896\" data-end=\"4032\"\u003eA clay pomade focuses on texture, volume and a matte finish, while traditional pomades generally create smoother styles with more shine.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1jc0ncy\" data-start=\"4034\" data-end=\"4089\"\u003eIs Reuzel Clay Matte Pomade suitable for fine hair?\u003c\/h3\u003e\n\u003cp data-start=\"4091\" data-end=\"4195\"\u003eYes. The clay formula helps create texture and lift, making fine hair appear fuller and easier to style.\u003c\/p\u003e\n\u003ch3 data-section-id=\"8ji2dg\" data-start=\"4197\" data-end=\"4239\"\u003eWill my hair feel hard after it dries?\u003c\/h3\u003e\n\u003cp data-start=\"4241\" data-end=\"4350\"\u003eNo. It provides flexible control rather than a stiff or crunchy finish, allowing your hair to move naturally.\u003c\/p\u003e\n\u003ch3 data-section-id=\"mt29sz\" data-start=\"4352\" data-end=\"4379\"\u003eCan I use it every day?\u003c\/h3\u003e\n\u003cp data-start=\"4381\" data-end=\"4475\"\u003eAbsolutely. Its lightweight feel makes it suitable for daily use and regular styling routines.\u003c\/p\u003e\n\u003ch3 data-section-id=\"7qnuj6\" data-start=\"4477\" data-end=\"4506\"\u003eDoes it make hair greasy?\u003c\/h3\u003e\n\u003cp data-start=\"4508\" data-end=\"4604\"\u003eNo. One of its biggest strengths is producing a clean matte finish without leaving oily residue.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1b7wsrj\" data-start=\"4606\" data-end=\"4648\"\u003eWhat hairstyles does it work best for?\u003c\/h3\u003e\n\u003cp data-start=\"4650\" data-end=\"4765\"\u003eIt's ideal for textured crops, messy styles, side parts, modern quiffs and other short to medium-length hairstyles.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1mjrjks\" data-start=\"4767\" data-end=\"4808\"\u003eCan I restyle my hair during the day?\u003c\/h3\u003e\n\u003cp data-start=\"4810\" data-end=\"4923\"\u003eYes. Depending on your hair type, you can usually reshape your style with your hands without adding more product.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1y4nkwi\" data-start=\"4925\" data-end=\"4959\"\u003eHow much product should I use?\u003c\/h3\u003e\n\u003cp data-start=\"4961\" data-end=\"5086\"\u003eBegin with a small amount and build gradually. Using less product generally creates a more natural finish and better texture.\u003c\/p\u003e","brand":"Cutthroat New Zealand","offers":[{"title":"Default Title","offer_id":45452393054384,"sku":null,"price":42.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0536\/7975\/1344\/files\/NewClayPomadeOPen_330afc6f-71c3-441b-a51b-35cea6143172.webp?v=1783995201","url":"https:\/\/gentssupplyco.nz\/products\/reuzel-fiber-pomade-firm-hold-low-shine-mens-hair-pomade-copy","provider":"Gents Supply Co","version":"1.0","type":"link"}